Monday, 19 May 2014


1. Research and present your ideas on two successful marketing campaigns

Say a little about the game / it’s success / why you chose it.

Who was the target audience? How was it met?

What marketing techniques did it use?

How did it use them before / during / after release.

Include minimum of 5 methods

Include social media / TV / E-media (websites / email / digital adverts)

Aim to create an answer that takes 20 minutes to write


Key words  Cross-media  Synergy  Target Audience
E-Media  Social Network
 
2. Produce a marketing campaign for one of the games

Explain which game you have chosen. Give it a PEGI rating and explain why

Explain why you have chosen this. What are it’s USPs?

What platforms will you release the game over?

Choose 5 or more promotional methods you will use. Include ideas for before / during / after release

Include social network and E-Media

Explain why each will be a success – justify your choices (could be a separate question!)

Be creative!

Look at the Halo 4 example and your promotional methods list

3. Storyboard a 30 second television advert for your game

Include:

  Edits  Timings (30 secs max)  Shots

  Sound  Dialogue  Movement

  The game name  Release Date  Institution

  Diegetic sound  non-diegetic sound  SFX

  PEGI rating 

 4. Describe the advert you have made – how will it be a success?

Come up with 5 future adverts you could use within the campaign.

Explain your campaign – why will it be a success
 
5. How will you use Social / E-Media to promote your game?
Mock up a design for:
A social network page for your game
A website for your game
Explain how you will use Twitter; Instagram; Facebook; Other websites
Explain your social network design – how will it be interactive?
Explain how you will use Twitter
Explain how else you can use the Internet?

Monday, 10 March 2014

Online blog example start:

There are some things in life we just need; there are some things we want and there are others that we have no idea why they become part of our lives.

Neighbours - we can't choose them, or at least most of us can't. Our neighbours are a right mix, from the lovely families that our children love playing with to the odd woman who tries to wind up anyone who appears on the street - there's no reason why they are in our lives but we have to deal with them.

So, at the weekend, my wife and family enjoyed time with diffrent neighbours but my time was very different. I ended up having a disagreement with another. How odd that such a mix of people come into our lives!

Tuesday, 21 May 2013

Getting your exam revision in over half term.
In order to practice the past papers, you should try them via computer and either:
Email them to Mr. Hindle's School email address
Put them on the blog at:
Exam questions to try:
5. Write an entry for your blog explaining all the best places to visit in your area.
5. Choose someone you admire, explain why it is you admire them.
5. Write a letter to a friend explaining why they should visit your home town.
6. Write a magazine article explaining what life is like for a teenager today.
6. Write a formal letter to a newspaper giving your views on education for Year 11s today.
Checklist for a good question 5 and 6:

Have you used? – 1. An appropriate start!
o    A sentence of three words or less?
o    A sentence of 15 words or more – with punctuation
o    A one word sentence
o    A rhetorical question
o    An exclamation in a sentence
o    High level sentence starters – furthermore / although / however / besides / consequently / additionally.
o    Example words – as an example / illustrating with / namely / markedly
o    A paragraph of 3 lines or less.
o    Summarising words – after all / finally / all things considered / in summary / in brief
o    A paragraph of one sentence
o    A paragraph of 10 lines or more
o    An anecdote or short story
o    Commas
o    Semi-colons
o    Brackets
o    Dashes

o    Alliteration
o    Lists
o    Cluster of three
o    Imagery
o    Simile
o    Metaphor
o    Humour / sarcasm / irony
o    Statistics
o    Exaggeration
o    Emotive language
o    Cliché
o    Strong language
4. Explain how both the articles below use language for effect: 2 paragraphs of similarities and 2 paragraphs of differences please!

Kelly Rowland joins Demi Lovato on The X Factor USA

Destiny's Child singer Kelly Rowland has confirmed that she will join the judging panel for the next series of The X Factor USA.
She will star alongside Demi Lovato and Simon Cowell who have already signed on to the show."It's taken more than a decade but I'm delighted to finally be on a panel with three girls (I think!)," said Simon Cowell who also produces the series.
The fourth judge has also been named as Latin pop star, Paulina Rubio. "Paulina and Kelly both have great taste and massive experience in the music industry and together with Demi, this is going to be a fun panel," added Simon. "It just feels like the time to do something different."
Previously Kelly Rowland has featured on the British version of The X Factor, alongside judges including Louis Walsh and Tulisa. "I am very excited to be reuniting with Simon Cowell and The X Factor family," she said. Many are shocked. Kelly Rowland was not a roaring success on the UK version.
"It feels great to be able to take this journey here at home in the States!" She recently reunited with her Destiny's Child co-stars, Beyonce and Michelle Williams, to perform at this year's Super Bowl half time show.
X Factor result shocks no one – X Factor Blog fromMSN.
It was a nail-biting final but time after time, James seemed to have the upper hand. Jahmene nailed every vocal but Arthur's bluesy rasp was ever accompanied by a face that felt the song and eyes that sold every word. He had to win it.

James charmed the crowd from the get-go with his favourite song of the series, Let's Get It On. The amazed crowd rocked to the rhythm.

Tulisa Contostavlos was smitten: “James, I know I’ve said it a million times during the series; we’re here, we all feel like we’re at a James Arthur concert. You’ve done it again tonight and that’s why you deserve to win.”

Gary Barlow gushed: “You’re ready right now to get out there and play shows and I can tell you now mate. I’m ready to download your album right away.”

Arthur also performed his own version of Shontelle's Impossible. This could have given him that final push as it was virtually pitch perfect.

When Dermot O'Leary announced the winner, James was speechless. "Did I win... really? I don't know what to say, thank you!"

Runner-up Jahmene Douglas was humble in defeat. "It's been a pleasure to share the stage with such talent! Amazing even!” I loved every minute of my time.
Dear lovely Year 11 students,

If you place your exam answer on here, I will give you a mark and explain it. Then, other students can use it to help them to revise.

Have a go, you know you want to.